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Rebel Walls wallpaper installation in Utah

An installer's guide to Rebel Walls: how the papers hang, what it costs to have them put up on a northern Utah wall, the patterns people ask for most, and where to buy them.

About the brand

What Rebel Walls is known for

Swedish made-to-measure wall murals printed on demand in Boras (and Liverpool, UK) since 2012 by Irene and Christofer Gimmersta, a third-generation wallpaper family (roots to 1924). House style is large-scale scenery, trompe-l'oeil architecture and textures, chinoiserie and Scandinavian botanicals, with a 'claim your space' rebel attitude; the brand also lets customers crop, recolor and upload their own designs.

How you buy it. Rebel Walls sells direct from its own website and through retailers, so you can order the rolls yourself and hand them to us, or send us the pattern link and we will confirm the roll count before you buy.

What it costs to buy. approx US$7.10 per sq ft (Rebel Mattic paste-the-wall) to US$8.52 per sq ft (Rebel Mattic Peel & Stick) on the US site, priced by the wall area you enter; minimum order about US$76.40. Euro retailer Etoffe lists most panels at US$61.20 per m2 (about US$5.70 per sq ft) with some at US$72.00 per m2.

Rebel Walls at a glance
  • Founded2012, Boras
  • Price tierMid-range
  • How to buyDirect online and through retailers
  • Roll19.75" wide strips (made to measure)
  • Pastepaste-the-wall
  • Our labor band$11–$18 per sq ft (murals and panel sets)
Installer's notes

How Rebel Walls papers install

  • Strips are numbered in hanging order from left to right; lay them out and check the sequence and the printed size before pasting anything.
  • Paste-the-wall non-woven: roll paste onto a smooth, clean, dry, sound wall; fill uneven areas and size very absorbent surfaces (bare plaster) first. Hang dry, edge-to-edge, no overlap.
  • Rebel Walls produces the exact dimensions you enter, so the +4 in (10 cm) trim allowance on width AND height has to be added at order time; a mural ordered to the bare wall size leaves nothing to trim on out-of-plumb Utah drywall.
  • For walls with a window or door, order the full wall width x height and cut the opening out on the wall; do not try to order around the obstacle.
  • Peel & Stick is not recommended by the brand for structured or rough walls, ceilings or bathrooms; on textured (orange peel / knockdown) walls, skim-coat and prime before either material, or choose Rebel Mattic paste-the-wall.
  • 30-day return window covers custom murals even if the lengths have been divided along the cutting symbols, and Rebel Walls covers return shipping; damaged deliveries are replaced free.
Roll or strip size19.75" wide strips (made to measure)
Backingnon-woven
Paste methodpaste-the-wall
AdhesiveBrand instructions: 'always use an adhesive especially recommended for non-woven wallpaper', rolled straight onto the wall (their powdered paste is mixed into 4 liters of cold water). Any premium clear non-woven / paste-the-wall adhesive is appropriate; do not paste the back of the mural.
Typical repeatnone (murals); repeat wallpapers are sold by the roll and sized with the site calculator
Match typesstraight
Washabilitywashable
From the brand's hanging instructions: Murals arrive as numbered lengths (strips) about 19.75 in / 50 cm wide, each cut to the wall height you ordered, hung left to right edge-to-edge with butt joins and no overlap. Rebel Walls prints exactly the size you specify, so the customer must add the bleed: brand measuring guide says add 4 in (10 cm) to both width and height for a single wall, 2-4 in (5-10 cm) per wall when running across several walls, and 4 in for staircases and sloped ceilings (measure highest and lowest points, slopes are cut away on site).

Specs are drawn from the brand's published instructions and product pages and can change by pattern — we confirm against the label on your rolls before cutting anything.

Ballpark pricing

What it costs to install Rebel Walls

Labor — murals and panel sets

$11–$18 per sq ft

Numbered strips, one shot at alignment. Measured by us before you order.

Skim coat, if textured

$2–$4.5 per sq ft

Two days including drying, then a wallcovering primer. Most Utah homes built after 1975 need it.

Project minimum

$1,000 per job

One accent wall or a powder room with prep.

Ballpark ranges for planning — the full price sheet shows rooms by wall condition, and the roll calculator turns your wall size and this brand's roll size into a count. The paper itself is separate; you buy it, or we order it through trade accounts during a Design Session.
Where to buy

Where to buy Rebel Walls in Utah (and online)

Direct. rebelwalls.com

Online retailers. Wallpaperdirect (US) · Etoffe.com (US) · Fabrics & Papers (UK) · Houston Wallpapering (TX installer-reseller)

Near you. No Rebel Walls showroom or stocking dealer in northern Utah that we could verify. Order online, or let us source it through trade accounts during a Design Session.

For designers and installers. Pro Trade Account (https://rebelwalls.com/interior-professional-trade-account, apply at https://rebelwalls.com/partner-application): open to interior designers, hospitality, installers/contractors and showrooms; one account covers Rebel Walls, Sandberg, Hovia and Bien Fait; no minimum order value; trade sample folder with 30 samples across the three substrates; Bespoke Design Studio for recolors and custom sizing. Discount percentage not published.

Samples. Samples of any design are sold from the product page (about US$6.20 each per a US reseller listing; a Peel & Stick sample can be added) and are mailed in envelopes; reviewers say they match the final print. Trade accounts get a 30-design sample folder.

Lead time and returns. Printed on demand in Sweden/UK; ships in roughly 1-3 business days, then free US delivery: Standard 6-8, Priority 4-6, Express 2-4 business days, with US import duty paid by Rebel Walls. 30-day returns including custom murals, return shipping covered; free cancellation if production is delayed.

Retail details change often; confirm on the seller's page before ordering. Our full where-to-buy directory covers 30 sellers.

FAQ

Rebel Walls questions

Can a Rebel Walls mural go on a textured wall?
<p>Not directly. Rebel Mattic is a smooth matte non-woven and any orange-peel or knockdown texture will telegraph through and can pop the butt seams, and the brand specifically says Peel & Stick is not for rough or structured walls. In northern Utah we skim-coat the wall, sand, prime and then hang the paste-the-wall version.</p>
How do you order a Rebel Walls mural for a wall with a window or door?
<p>Measure the full wall width and height and order that size; Rebel Walls prints the whole rectangle and we cut the opening out on the wall so the image runs continuously above and beside it. Add the brand's 4 in (10 cm) to both dimensions for trimming, because they print exactly what you enter.</p>
Is a Rebel Walls mural pasted on the wall or the paper, and can it be removed later?
<p>It is paste-the-wall: adhesive for non-woven wallpaper is rolled onto the wall and the dry, numbered strips are hung edge-to-edge left to right. The non-woven backing strips off dry in whole pieces when you redecorate, and the brand's 30-day return policy even covers custom murals that have been divided into lengths.</p>
I already bought Rebel Walls wallpaper. Will you install it?
<p>Yes. Send us the pattern link, a few photos of the wall and its dimensions and you'll have a written price in one business day; keep the rolls sealed until we've checked the batch numbers. If you haven't ordered yet, send the link first — we'll confirm the roll count against the pattern's repeat so you don't come up short.</p>
Path one

I already have my wallpaper.

Send us the brand and pattern link, three photos and your wall dimensions. You'll have a written price in one business day, or book a route-friendly measure online right now.

Send photos for a quote
Path two

Help me choose.

Book a Design Session. We measure, shortlist five to ten papers from trade accounts that fit your room and budget, order the samples, and calculate the rolls — and the fee comes off your install.

Book a Design Session
Ready when you are

Walls worth staring at start with a five-minute booking.

Pick a route-friendly time online, send us three photos and your wall dimensions for a written price in one business day, or call and talk to a person who hangs wallpaper for a living.